News

10.03.25

SENSES: A Multisensory Installation at Milan Design Week 2025

SENSES: A Multisensory Installation at Milan Design Week 2025

From April 8 to 13, 2025, MelzoDodici will host SENSES, an installation that challenges perception and transforms visitors into active participants in an immersive experience. Curated by materia-studio and IAMMI, the project comes to life in the heart of the Porta Venezia Design District, blending design with sensory experimentation.

 

Designed to evoke and amplify sensations, the experience guides visitors through a sequence of light, material, and sound interactions, revealing itself step by step. The scenography unfolds through a dynamic interplay of light and shadow, while meticulously crafted details engage the senses, creating a narrative that is felt before it is fully understood.

 

SENSES, April 8–13, 2025, Via Melzo 12.

 

11.11.24

New trends: texture and sensory interaction

New trends: texture and sensory interaction

A new trend is emerging in contemporary design that celebrates unusual and interactive textures to give depth and character to spaces. This trend, known as Hyper-Texture, invites to think beyond conventional surfaces, enriching the environment with tactile and multi-sensory elements that stimulate perception. The idea is to create captivating and joyful experiences, where soft and boldly shaped materials evoke a sense of lightness and familiarity.

 

An example of this innovative approach is the CLOUDS Collection by IAMMI: seats made of recycled foam rubber that reinterpret the grace of clouds, combining sustainability and ethereal aesthetics. This collection not only brings a touch of serenity to environments, but also represents a balance between environmental responsibility and avant-garde design.

01.11.24

Materia Studio at Melzododici for milan design week

Materia Studio at Melzododici for milan design week

During Milan Design Week, in the MelzoDodici showroom, materia-studio presented a custom-made stoneware kitchen, designed in exclusive collaboration with an Italian company. Simultaneously, they curated the ‘Of Water and Matter’ exhibition for Teorema and collaborated with BOON_Editions and TOOY, exploring bold shapes and refined materials through installations celebrating minimalism, craftsmanship and innovation.

11.10.24

Matter, light, interaction: the stand for Tecnografica at Cersaie 2024

Matter, light, interaction: the stand for Tecnografica at Cersaie 2024

Tecnografica Italian Wallcoverings chose materia-studio to design its stand for Cersaie 2024, the International Exhibition of Ceramic Tile and Bathroom Furnishings, held in Bologna from the 23rd to 27th of September.

 

The concept of the stand was developed in synergy with the client’s moodboard and it was designed to engage visitors in an experience that is as sensorial as it is interactive. In this project, we tried to combine functionality and aesthetics with interactivity, in line with the new Tecnografica collections presented at Cersaie.
Every detail has been conceived to create a space where innovation and design come together, promoting a continuous dialogue between the product and the visitor.